Head Of Marketing

Sales | Stockholm, Sweden

Match2One is on a mission to democratize, and make programmatic marketing accessible for small-medium size businesses and media agencies worldwide. We have developed a self-serve programmatic advertising platform with multiple DSPs ensuring global ad-inventory reach across display, mobile, video and out-of-home - all presented in the most automated platform in the business.

Match2One is looking for a Head of Marketing who will lead and help shape the vision of M2Os programmatic marketing platform and its customers – and bring us to markets across the globe. The successful candidate will be someone who has extensive hands-on knowledge of marketing activities – online as well as offline.

The successful candidate will have the opportunity to work alongside a world-class team and handpick a high-performance sales team and will report directly to the CEO. Some travel will be required. Future opportunities involve team management, new market expansion, and a rapid career growth.

Additional notes
This is a unique chance to get in early, has a huge upside and tons of freedom and responsibility, with a world-class start-up that has huge global potential. The company has shown a 350% growth in revenue in the last quarter, and doubled its market valuation in less than 6 months. You will have support to achieve your goals and targets by leveraging our internal and external resources (amazing UX & design team, advisor with experience of launching Google AdWords, and Heading up the product marketing at Twitter – Deepak Ramanathan)
We offer the right candidate opportunities of equity, and a competitive salary.
Location: This role will be based in Stockholm, Sweden – Match2One’s HQ.

Job description:

  • Marketing automation, and strategic segmentation across key lines of business, buyer personas and buying cycle stages (HubSpot)
  • Messaging and positioning for each key segmentation (in conjunction with product marketing)
  • Content marketing for each key segmentation (blog, whitepapers, infographics, brochures etc.)
  • Web/digital marketing for each key segmentation (across both owned, earned and paid media)
  • Tracking, measuring, and analysing everything that we do so that we can continuously optimise our activities for success.
  • Build, maintain and manage relationships with strategic partners (Rocket Internet, ad2one etc.), agencies and other demand sources. And brief sales collateral (to Match2One’s design team).
  • Proactively initiate new marketing channels to generate leads, and negotiate and fulfil incoming requests
  • Manage and nurture Key Stakeholders in the business (Head of Product, UX&Design, Tech team)
  • Translate market and customer feedback into product requirements, and collect market data and information to guide overall strategies
  • Closely monitor customer relationship performance and be proactive in addressing new opportunities
  • Work closely with the team to optimize revenue, and provide insights into best practices as well as collaborate with cross-functional teams.
  • Plan and execute the organisation of any trade shows or exhibitions

 

How you can kick goals?

  • Have an entrepreneurial spirit. We are one of the fastest growing companies in our industry (in Sweden). Keep up with that pace by being a self-starter.
  • Being data driven is part of our DNA. You aren’t afraid of having targets and love achieving and exceeding with your results.
  • Be highly organized, have strong project management skills, and have a sense of urgency. Be able to strategically prioritise the multitude of requests that will come your way.

 

Join the team at Match2One on our mission to democratize programmatic marketing and eliminate the barriers to enter for independent agencies, small-medium businesses, start-ups and the digital industry.