Haypp Group – Growth By Partnership

Haypp Group is a young company with high year-on-year growth. The growth goals are continuously high, but one challenge is the marketing opportunities within each market. Search channels have been the primary digital marketing channel for Haypp Group since Instagram and Facebook have strict policies when marketing nicotine products.  ”We reached a limit to what we […]

Digital marketing post third-party cookies – a 2024 update

Are you looking for answers after Google’s announcement to remove third-party cookies? You’re not alone. On March 3rd last year, Google announced it will not build alternate tracking identifiers with similar cross-site tracking abilities after phasing out third-party cookies. This change will be made by Google in late 2023. While this announcement may not have […]

SSF – Cost-Efficient Reach, Accurate Targeting

Working with public security since 1934, SSF has a goal to prevent crime and create a safe society. Traditionally focusing on physical crime and fraud, SSF needed to move its activities to the digital arena. That’s why SSF launched “Säkerhetskollen” (the Security Check) at www.säkerhetskollen.se. When launching the online safety initiative, SSF turned to Match2One […]

How Returhuset’s Branding Campaign Resulted in New Customers

Swedish “re-commerce”, Returhuset, wanted to increase brand awareness and chose to work with programmatic advertising. The result was cost-efficient reach, new customers and an increase in sales. About Mass production of products has a large environmental footprint and wear & tear consumption habits means that many new products are quickly thrown out. Returhuset, a subsidiary […]

Hedvig – Effective, Modern Marketing

Hedvig’s marketing team wanted to move toward a cost-efficient digital marketing solution with increased control. Hedvig required an agile way of working for a customer-centred approach and decided to manage all digital marketing in-house. As a result, programmatic advertising became a natural ingredient in the in-house team’s marketing mix. About Hedvig is a leading insure-tech […]