How COVID-19 Has Affected Digital Marketing
Many see the light at the end of the tunnel. But the coronavirus is far from over. The pandemic has affected all businesses – and marketers need to adapt their digital marketing strategy. Physical events such as business conferences, sporting events, and concerts have been cancelled and businesses have needed to adapt to a new […]
Debunking 4 Myths About Display Advertising
Myth nr 1: Display Ads Don’t Reach the Right People This may have been true of the “spray and pray” ad buying methods of the past, but modern display advertising has the tools to reach the target audience with greater precision than ever before. Today’s programmatic technologies allow marketers to launch retargeting campaigns, which […]
Flygbussarna – Transport Service, Sweden
The airport coach company, Flygbussarna, found that they were needing to revamp their digital marketing efforts and test out new approaches where they could learn as they work. They took up Match2One’s services, seeking to use the platform’s detailed and open reporting whilst seamlessly control their campaigns in real time. Focusing on the affordability of […]
Agent Digital – Digital Marketing Agency, Australia
Taking advantage of Match2One’s combo campaigns, Agent Digital used a combination of Prospecting and Retargeting campaigns to reach relevant customers and sell tickets to entertainment events. About Established by marketing veteran Fred Porter, Agent Digital works with clients mainly in the Entertainment sector. They are experts at driving interest and sell tickets to various events […]
Kuuki – Marketing Agency, Finland
A Finnish marketing agency beat its cost-per-click (CPC) goal by 63%, with a one month campaign that used engaging gif banners to make viewers convert. About Formed in late 2017, Kuuki is an online marketing agency based in Finland. They are experts each with over ten years of experience in multichannel marketing environments, the company […]
InsuranceMarket.ae – Insurance, Middle-East
Providing an insurance comparison and purchase service for the United Arab Emirates (UAE), InsuranceMarket.ae were trying to drive more exposure to their business and make themselves one of the leading companies in their industry. Through subtle updates of their creative banners and efficient use of Match2One’s sub-account capabilities, their campaigns have been managed incredibly well […]