WTF is Google Topics?
Google’s targeting solution, FLoC, will be replaced by Google Topics. In this article, we’ll cover the differences and what it means for advertisers.
Google’s targeting solution, FLoC, will be replaced by Google Topics. In this article, we’ll cover the differences and what it means for advertisers.
How can you benefit from the trends in programmatic advertising? Here are the latest innovations in programmatic ad formats and strategies for 2022.
Learn the ins and outs of native advertising. Read about the top 4 trends for 2021 and tools to succeed.
Are you looking for answers after Google’s announcement to remove third-party cookies? You’re not alone. On March 3rd last year, Google announced it will not build alternate tracking identifiers with similar cross-site tracking abilities after phasing out third-party cookies. This change will be made by Google in late 2023. While
These are 6 hacks that experts use to spy on the competition and create banners and display ads that make your conversions skyrocket.
“Marketing teams in 2021 want cost-efficient growth and full control and transparency. The importance of an agency is decreasing with the development of self-service platforms and capabilities to get the most out of programmatic advertising. I can proudly say that our platform is the in-house solution specifically designed for modern