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2025 CPM Prices in Digital Marketing
With many marketers concerned about the removal of third-party cookies, Match2One is launching the Universal Pixel, making the transition into a cookieless future seamless without sacrificing performance. Find out how in this blog post!
Cookieless Programmatic Made Easy
With many marketers concerned about the removal of third-party cookies, Match2One is launching the Universal Pixel, making the transition into a cookieless future seamless without sacrificing performance. Find out how in this blog post!
4 Ways You Can Prepare for Google’s 2024 cookie deprecation
1. Create a First-Party and Second-Party Data Plan Sharpen Your Attribution Model Invest in Privacy-Compliant Targeting Explore and Test New Targeting Methods Conclusion
What is Contextual Advertising: The Ultimate 2024 Guide
Let’s explore contextual advertising, how it works, and what it means for marketers in 2023. But First, a Brief History of Contextual Contextual targeting is one of the oldest forms of advertising. Think about any newspaper, magazine, or billboard: the advertiser makes assumptions about the audience based on context and
Reach Customers in the Right Moment with Match2One Contextual
Transcend the Limitations of Contextual Campaigns
Using ChatGPT in Programmatic: 3 Simple Steps
As of November 2022, marketers have a new tool to play around with. Enter ChatGPT-4, a language model AI now on everyone’s lips. ChatGPT-4 can do anything from coding to ad copywriting (with some creative limitations of course) and has shown the potential of AI assistance for marketers.